Branding
Stage 1 – Brief & Concept
We like to kick off a new branding project with a meeting. Nowadays, it’s usually a video conference… but these short calls allow us to dive deeper into your brief, ask questions and really get an understanding of your project.
From here we will go away and do our own research into the industry, your competitors, and your target audience. We will also start to produce initial concept sketches to get the ball rolling! This is exactly what we did for GMEF as you can see here.
Stage 2 – Iterative Design
This is the fun bit! This is where you start to see your brand come to life! We love to work iteratively with our clients, meaning that you can refine and amend along the way. From the initial concepts, we firm up the mark, colour schemes, fonts, and imagery direction. Here is what this stage looked like for GMEF.
Stage 3 – Delivery
The project is signed off! We will deliver all of the assets you will need in various file formats and colourways. There are also many extra branded elements we can produce as well, such as brand guidelines, social media posts, Instagram cover pictures, stationery and web design. For GMEF, we created an animated logo sting.
Let’s Make Things Happen
Like what you see? Get in touch for a free consultation on how we could help you with your next project.
“Larsen Walsh genuinely feels like an extension of the marketing & comms team at Santander. They are dedicated, always on-call, proactive and make my life much easier. In a nutshell, the Larsen Walsh marketing & design teams have brought me peace-of-mind for a quality-price ratio that feels like a bargain.”
Yann Lafargue
Global Head of Marketing & Communications, Santander
