Once we receive the script, the ball gets rolling! We analyze it and pick apart everything we can to fully understand the direction this video should go in, we tend to also find visual connections, pacing clues and any clever animation opportunities if appropriate.

Once our route has been established, we start designing the storyboard, with each screen being alongside the relevant part of the script and an explanation of what’s happening on the screen for full clarity.

Upon completion and approval by the team, we send over to the client for any changes, which we do until everyone is happy.

With the storyboard approved, we can start to create the video! This usually begins with asset creation so that we’ve got everything we need for a smooth creation process. Once that’s sorted, we crack on with the video, sending drafts and developments to the client to ensure we’re going in the right direction and can make any changes early on in the process. Once the video and script has been fully approved, we may contact one of our many talented freelance voice actors and get them to work their magic so we can finalise the video.